Digital Marketing Executive - Swansea

£20,000 - £23,000 - Marketing
Ref: 473 Date Posted: Thursday 19 Dec 2019
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Lucid Recruitment are currently recruiting on behalf of the largest information security training organisation in the world. The company offer intensive, technical training designed to impart the skills and techniques necessary for defending systems and networks against the most dangerous threats - the ones being actively exploited. Their training is led by world-renowned, expert instructors and the curriculum covers all the most crucial areas of security. Training can be delivered in a classroom, training
event, privately in the workplace or online. They are currently seeking an experienced Digital Marketing Executive to join their growing team based in Swansea.
Purpose of the role:
  • To work closely with the rest of the Marketing team to develop marketing strategies and campaigns to increase company revenue and grow product awareness
  • Support the team in building and experimenting with; the company website, email campaigns, bespoke campaigns targeted towards their clients
Main duties and responsibilities:
  • Contribute to the marketing strategy, researching new methods and ways to increase traffic
  • Develop and implement new ideas to enhance email engagement amongst target audience
  • Oversee and develop marketing campaigns together with the Marketing team
  • Develop and oversee creation of campaigns to drive growth
  • Work with the Sales team to develop new sales enablement collateral
  • Updating databases and using a customer relationship management (CRM) system
  • Managing campaigns on social media in collaboration with the Social Media Executive
  • A pro-active forward-thinking team player
  • Good knowledge in Marketing and promotion, coupled with a creative mindset and being hands-on
  • Ability to use own initiative and work independently
  • Knowledge of Salesforce and Marketing Automation/email marketing
  • Detail oriented and be able to work on multiple projects at the same time
  • International travel to events
  • Able to work in high pressure situations and deadline driven
  • Must possess strong communications (oral and written) skills as well as presentation skills to communicate globally across marketing and other departments
  • Competitive package
  • Fun, friendly office-based environment
  • Good career progression and potential to travel and be part of a growing international community
  • Opportunity to represent a market-leading brand and play a key role in the region